Behind The Lens: CodaLive! Gives The Listening Party A Regular Time Slot
A good radio show gives listeners a reason to come back at the same time next week. Coda Music is bringing that habit into its streaming app with CodaLive!, an in-app feature where artists and curators can play music, talk through their selections, and hear back from listeners in real time. The chat gives listeners a way to react while the tracks are playing.
From Release Night To A Standing Date
Emily Kinney used a listening party to mark the release of her EP I Cried When You Died. Jack Grisham, the frontman of T.S.O.L., plans to use the format for monthly shows that mix stories and interviews with musicians. Radio host Lisa Khool-Aid Rios has taken the weekly route. Those examples point to two distinct uses for the same room: give a release its own night or give listeners a standing date to discover something new.
What Happens After The Stream
Coda says songs played during a session can generate streams based on how many fans listen. The platform’s Home Artist feature also allows listeners to direct $1 from their monthly subscription to their chosen artist or eligible creator. For an independent artist, a release-night session can give fans a place to hear the story behind a record. For a curator, a weekly show gives people a familiar voice to return to as the selections change.
Artists can explore Coda’s fan-support tools through the Coda Music Artist Portal.
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