Nine Inch Nails Unleash Visual Fury With "As Alive As You Need Me To Be"

Written By: Big C

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There’s a certain beauty in being overwhelmed and Nine Inch Nails have turned it into sound and vision. The legendary industrial innovators have released the official video for As Alive As You Need Me To Be, the first single from the TRON: Ares (Original Motion Picture Soundtrack), out September 19 via Interscope Records. Directed by Maxime Quoilin with creative direction from mtla.studio, the clip translates the song’s spiraling intensity into stark imagery, echoing the lyric “All these hands have got a hold of me.” With Ryan Hahn as producer, the video feels both claustrophobic and hypnotic, a visceral match for the music’s ricocheting synths and pounding rhythms.

Hailed by The New York Times as “a return to the buzz-bomb synthesizers, stomping march beat, stereo ricochets and gut-wrenching vocals of the band’s heyday,” the track represents a monumental moment: the band’s first official release in five years. For longtime fans, this marks both a return to the raw aggression of Pretty Hate Machine and The Downward Spiral and a bridge into new cinematic territory, as "TRON: Ares" will be Nine Inch Nails’ first film score credited under the band name. Nine Inch Nails are proving they’re not just back — they’re reinventing the soundtrack to intensity itself. At Brooklyn’s Barclays Center, after Nine Inch Nails tore through the first of two sold-out shows, the venue’s screens flashed an exclusive preview of the video, followed by subway station takeovers across the city. Watch the official video, pre-order the soundtrack, and experience Nine Inch Nails’ Peel It Back tour as it storms through North America. connect with Nine Inch Nails on Facebook, X, Instagram, YouTube, and TikTok.

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